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What are the top-10 freelance jobs for business professionals in 2023

December 8, 2022

Project managers, finance and HR are in demand on freelance market

From Seasonedpros.ca Insights Lab

Seismic changes in the economy and labour market have ushered in the era of the freelancer.

Remote work went mainstream during the COVID-19 pandemic. This opened up new possibilities for business professionals seeking more freedom and flexibility in their work.

Companies are mitigating risk by hiring interim, fractional and project talent for business projects. They are also reducing recruitment costs of traditional full-time hires. 

This talent is top-tier

Business freelancers are leaders and executives, subject matter experts and problem solvers who can fill gaps that are in demand. Many have worked at senior levels and bring a “Rolodex” of high-level contacts and decision-makers.

In some cases, organizations are turning to the freelance market because they can’t find talent on a permanent full-time basis. Freelance hires are cost-effective and can be hired more quickly than permanent hires.

The “pull” and the “push” of freelance

The call to freelance can be defined as “push” or “pull.” 

During economic downturns, companies shed employees who are “pushed” into the freelance market by necessity. 

But many workers are lured by the “pull” of freelance. In a knowledge economy like Canada, many business professionals are drawn to the lifestyle benefits of contract work. 

Executives and experts who have left careers in companies but want to use their skills and knowledge.

So, what are the top ten in-demand freelance skills for business professionals?

  1. Project Management
  2. Financial Controls, accounting, auditing
  3. Human Resource Management
  4. Growth Strategy
  5. Change Management
  6. IT and Artificial Intelligence
  7. Marketing and B2B content development
  8. Data visualization
  9. Environment, Sustainability and Governance (ESG)
  10. Product Development

Freelance talent fosters innovation and fills gaps fast

The paradox of these times is that talent is still in demand, even with economic uncertainty. Hiring freezes and layoffs are opening new possibilities for in-demand freelance talent. 

They will provide other organizations with a fresh cohort of talent and expertise, infusing an organization with fresh ideas and opportunities for innovation. These independent contractors are ready to hit the ground running.

In a dynamic economic climate, freelance talent is an important resource for organizations fostering a culture of growth and innovation.

SeasonedPros.ca is an on-demand business talent source. Clients with an immediate need for experienced talent trust us to source professionals for project, interim and part-time roles. Each professional in our national database has 20 + years of business experience. We provide our clients with 2-4 four vetted professionals in 10 business days or less. Join our line-up of experienced freelance talent. If you are a business looking for freelance talent, get in touch with us.


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